Call Time List Fundraising

Most political campaigns don't raise much if any money without targeted communications with voters. Call time list fundraising is the most effective method of raising these communications funds for most candidates, and proper preparation is a critical component to successful call time operations.

The word "call time" refers to the time a candidate sets aside for making calls directly to prospective donors. While many campaigns use email and text to communicate with their contacts, the vast majority of dollars are raised through call time. The key to call time success is preparing the right lists and creating a strong structure for your campaign operation. This article provides an overview of call time list fundraising, including tips on identifying and evaluating your potential donor pool, creating call sheets to guide your conversations with donors, and prepping for call times ahead of time to optimize your results.

Having a partner or staffer accompany you for your call time can be a huge help. They can make notes, process payments, and otherwise support your efforts while you focus on the call itself. It is also good to have snacks, water, and whatever else you might need on hand for the duration of your call time, so that you don't get distracted from your conversation with a quick trip to the kitchen. Lastly, it is essential to choose somewhere comfortable where you can make your calls. Staying focused during call time can be hard, and you don't want to be distracted by the temptation of checking email or facebook during your calls.

First, call time list fundraising is essential to cut your call list each day before you start making your calls. This helps you to be more efficient and productive by limiting your call volume. You will also be able to plan your approach to each contact with a clear understanding of whom you are calling and why. This information can be prepared in advance by using a nonprofit CRM solution that allows you to append relevant data points such as employer and/or phone number, or by applying filtering to your contact database such as, "first-time donors."

Another way to save your staff and volunteers time on each call is to prioritize your list based on an ask amount. For example, you can create a list of contacts who are most likely to give $500 or more, which will make it easier for your list acquisition team to begin the conversation with a specific ask amount in mind.

Lastly, it is always good to reach out to your existing supporters and thank them for their support. This is especially important for those donors who have recently increased their donation amounts, as this indicates that they have deepened their commitment to your cause. A phone call is a great opportunity to thank them and show your appreciation for their ongoing support.

Overall, these strategies are a great place to start when planning your campaign call time. Don't be afraid to experiment and try different approaches to find what works best for you and your team. Just be sure to track your performance and adjust accordingly to improve your program. Be sure to check out this website at https://www.encyclopedia.com/social-sciences-and-law/sociology-and-social-reform/sociology-general-terms-and-concepts/philanthropy for more info about fundraising.